DoubleTick pricing in 2026: real costs, markup and hidden fees
Updated 2026-06-11 · Bengaluru, India · serves India
DoubleTick is a Bengaluru-based WhatsApp commerce platform with focus on broadcasts and Shopify integration. It's popular for its simple UI and competitive pricing for early-stage brands.
The platform's strengths are broadcast simplicity and Shopify integration. Brands flag pricing model complexity (per-message + per-seat), limited advanced chatbot logic, and reliance on broadcast as the primary value driver versus full marketing automation.
DoubleTick plans & prices
| Plan | Monthly price | Best for | Conversation pricing |
|---|---|---|---|
| Free | ₹0 | Trial only | 100 messages |
| Standard | ₹3,500 | Small DTC | Per-message fees apply |
| Premium | ₹7,500 | Growth-stage | Discounted per-message |
How DoubleTick's pricing model actually works
- Per-message fees on top of plan.
- Agent seats charged separately.
- Catalog and payments available but limited customisation.
Hidden costs to watch out for
- • Per-message fees during high broadcast volume.
- • Add-on fees for chatbot AI features.
DoubleTick vs LandinChat pricing
DoubleTick
- Plan fees: ₹0 / ₹3,500 / ₹7,500
- Per-conversation markup over Meta rates
- Per-message fees during high broadcast volume.
- Add-on fees for chatbot AI features.
LandinChat
- Flat platform fee — see pricing
- No per-conversation markup — Meta bills you directly
- Unlimited agent seats included
- All features (catalog, payments, chatbot, broadcasts) on every plan
Who DoubleTick is best for
- • Small Indian brands running occasional WhatsApp broadcasts
FAQs about DoubleTick pricing
What does DoubleTick really cost?
Plan fees ₹0-₹7,500 plus per-message fees and seat upgrades. Real cost varies widely by broadcast volume.
Are catalog features included?
Available on paid plans with customisation limits.