Reach thousands of customers with precision.
Launch targeted WhatsApp campaigns, segment audiences, personalise messaging and drive measurable business growth — from one platform.
Your message is sent. Almost no one sees it.
Email decays, SMS spams, social throttles. The result: 25–35% of recoverable revenue quietly evaporates every quarter — because customers never received the offer.
Email open rate is dead
The average marketing email opens at 20% and clicks at 2%. Your audience scrolls past you — and your best offers never get seen.
SMS feels like spam
SMS open rates look high, but reply rates collapse to <0.5%. One-way blasts don't build relationships or recover lost revenue.
Attention windows are shrinking
Consumer attention has dropped 25% in a decade. If your message doesn't earn a reply in seconds, you're invisible — until a competitor isn't.
Inactive customers go uncontacted
Up to 70% of past customers never hear from you again after a single purchase. Each one represents 3–5× the cost of a new acquisition.
Revenue leaks every quarter
Abandoned carts, lapsed customers, missed renewals and unannounced launches silently bleed 25–35% of recoverable revenue every quarter.
Visibility into what converts
Without delivery, read, click and revenue attribution per campaign, marketing flies blind — and the same broken funnels get re-funded next quarter.
From audience to advocate.
Eight stages — one orchestrated revenue loop.
Audience selection
Choose from CRM lists, customer segments, behaviour cohorts, ad audiences or upload a fresh CSV — opt-in proof attached automatically.
Segmentation
Slice by behaviour, lifecycle stage, location, last purchase, tags or custom attributes — save and reuse across campaigns.
Campaign creation
Drag-and-drop builder with templates, media, buttons, variables and AI copy assist — approval-ready in minutes.
Message delivery
Send-time optimisation, time-zone scheduling, throttling and tier-aware throughput — 98%+ delivery, every campaign.
Customer engagement
Replies route into the shared inbox, button clicks fire automations, link clicks update CRM — every interaction is captured.
Conversion
Drive to payment link, catalogue, checkout, calendar or sales agent — with revenue attribution wired from click to receipt.
Retention
Auto-trigger upsell, renewal, win-back and loyalty sequences based on campaign behaviour — turn one buyer into a returning customer.
Referral
Trackable referral links, double-sided rewards and friend-of-friend campaigns — your best customers become your highest-ROI channel.
Five levels. One destination.
Most teams are stuck at Levels 1–3. Level 4 is where broadcasts become safe and measurable. Level 5 is where they become a compounding revenue engine.
Manual Messaging
One person, one phone, copy-pasting messages. Tops out at ~50 messages a day — and zero tracking, zero personalisation, zero scale.
Contact Lists
Static lists in a notebook or spreadsheet. Better than nothing, but no segmentation, no delivery tracking and high duplication risk.
Basic Broadcasts
Bulk sends through unofficial tools — high ban risk, no analytics, no opt-out management. Works until Meta shuts it down.
Segmented Campaigns
Official API broadcasts with segmentation, templates and basic analytics. The first level that's safe, scalable and measurable.
Revenue-Driven Engagement Engine
Segmented broadcasts + automation + AI + revenue attribution + retention loops. The full customer engagement OS that compounds revenue every quarter.
One list. Six high-converting segments.
Stop blasting the same offer to everyone. Each segment gets its own message, its own offer and its own moment.
New leads
Welcome series, value-led nurture, first-purchase incentive and conversion to opted-in customer — within the first 7 days.
Active customers
Cross-sell, upsell, replenishment reminders and exclusive drops — the segment that generates the most revenue per send.
Repeat customers
Loyalty rewards, early access, referral incentives and category-expansion campaigns — turn repeat buyers into evangelists.
VIP customers
Concierge offers, anniversary perks, founder messages and invite-only launches — the top 10% that drives 40%+ of revenue.
Inactive customers
Win-back sequences, lapsed-buyer offers, feedback surveys and reactivation drips — recover 12–30% of dormant revenue.
High-intent prospects
Cart abandoners, repeat product viewers, demo bookers and pricing-page visitors — the segment with the lowest cost per conversion.
Any business that needs to reach customers at scale.
Ecommerce & D2C
Flash sales, drops, abandoned-cart recovery, COD confirmations, replenishment and post-purchase upsell — typical lift: 18–32% incremental revenue.
Real Estate
Project launches, site-visit campaigns, EMI offers, walk-through video drops and inventory updates — qualified site visits up 2–4× per cycle.
Clinics & Hospitals
Appointment reminders, vaccination drives, health-camp invites, post-consult care and recall workflows — no-show rate down 40–60%.
Coaching Institutes
Admission-cycle campaigns, demo-class invites, fee reminders, parent updates and result announcements — lead-to-enrolment ratio doubles.
Travel Agencies
Seasonal promotions, document-collection drives, deposit reminders and in-trip upsells — repeat-booking rate up 25–40%.
Insurance Companies
Premium reminders, renewal drives, claim-status broadcasts and product-launch announcements — renewal rate up 8–15 points.
Marketing Agencies
White-labelled campaigns for clients, monthly newsletters, performance reports and retainer-renewal nudges — managed per client, billed per send.
Restaurants & QSR
Daily specials, festival menus, loyalty rewards, reservation reminders and birthday offers — repeat-visit frequency up 20–35%.
SaaS Companies
Trial-to-paid nurture, feature-launch drops, expansion-revenue plays, churn-risk save flows and event invites — MRR retention up 5–12 points.
Nine campaign engines. Every revenue moment, covered.
Promotional Campaigns
Flash sales, seasonal offers, festival pushes and limited-time discounts to opted-in audiences — fastest path to revenue from a campaign send.
Product Launches
Coordinated drop campaigns with teasers, launch broadcasts, scarcity nudges and post-launch follow-ups — measurable launch-day revenue.
Event Announcements
Webinars, in-store events, demo days and conferences with RSVP capture, reminders and post-event nurture — show-up rates 2–3× higher.
Appointment Reminders
Booking confirmations, day-before nudges, hour-before alerts and rebook prompts — no-show rate down 40–60%.
Referral Campaigns
Trackable referral codes, double-sided rewards and friend-of-friend incentives — drive viral acquisition from your existing base.
Renewal Campaigns
Subscription, policy, contract and membership renewals with personalised pricing and one-tap renewal — renewal rates up 10–18 points.
Customer Reactivation
Win-back broadcasts, lapsed-buyer offers, NPS-driven recovery and we-miss-you sequences — recover 12–30% of dormant revenue.
Upsell Campaigns
Tier-upgrade nudges, premium add-ons, bundles and category-expansion offers triggered by purchase history — basket size up 18–35%.
Cross-Sell Campaigns
Complementary-product offers, post-purchase recommendations and category-discovery sequences — revenue per customer up 22–40%.
The seven metrics that decide every campaign.
Real-time dashboards, per-segment reporting and revenue attribution — without spreadsheets.
Delivery Rate
% of broadcasts successfully delivered. Anything below 95% signals list-hygiene or quality-rating issues — monitored per send.
Read Rate
% of delivered messages opened. WhatsApp benchmark sits at 40–80% — 5–10× email open rates, per campaign and per segment.
Response Rate
% of recipients who reply. The single best signal of message-market fit — and the input to every retention metric downstream.
Click-through Rate
Button, URL and quick-reply CTR — per variant, per segment and per send time. The bridge between attention and conversion.
Conversions
Payment-link starts, checkouts completed, demos booked, calls scheduled — attributed to the originating broadcast in real time.
Revenue Generated
Order value, deal size and lifetime-value lift attributed to each campaign — with cohort, segment and template breakdowns.
Campaign ROI
Revenue ÷ campaign cost (sends + creative + offer). Benchmarked against your last 30 / 90 / 365-day average.
See the revenue hiding in your contact list.
Adjust the sliders for your business. The model uses aggregated LandinChat campaign benchmarks and published WhatsApp engagement research.
Benchmarks sourced from anonymised data across 500+ accounts and published WhatsApp marketing research.
What this looks like for teams like yours.
D2C flash sale, 60,000 customers
Segmented by past category, personalised hero image and quick-buy button. 71% read rate, 14% CTR, 4.2× ROAS in 90 minutes.
Premium project launch, 8,000 leads
3-touch broadcast — teaser, walk-through video, site-visit booking. 312 qualified site visits in 7 days, 41 bookings closed.
Annual health-check drive
12,000 past patients segmented by last visit. 38% appointment-booking rate. No-show rate 6% (down from 31%) thanks to 3-step reminder flow.
Coaching admission cycle
Demo-class broadcast → reminder → enrolment offer. 9,400 demo registrations, 1,860 paid enrolments — a 2.4× lift over the previous email-only cycle.
Monsoon getaway promo
Geo-segmented, language-localised broadcast with carousel offers. 22% reply rate, 6× ROAS, 410 bookings in 5 days.
Six original frameworks that compound campaign revenue.
Customer Engagement Framework
Five-step engagement loop — Reach, React, Reply, Recover, Repeat — that turns a passive list into an active revenue channel.
Campaign Success Framework
Audience × Offer × Creative × Send time × Follow-up. Score every campaign across the five axes and fix the weakest link first.
Segmentation Blueprint
Behavioural × Lifecycle × Value tiers. The 3×3 grid that turns one list into nine high-converting segments.
Revenue Growth Framework
Acquisition broadcast → Activation drip → Monetisation campaign → Expansion offer → Retention sequence. The five compounding loops.
Retention Framework
Onboarding → Adoption → Habit → Advocacy. Each stage has its own broadcast cadence, content type and success metric.
Campaign Optimisation System
A/B → Learn → Codify → Automate. Every campaign feeds the next — your CTR climbs every month without working harder.
One platform. Every campaign motion.
Broadcast Campaigns
Targeted, personalised, trackable broadcasts on the Official WhatsApp API — with templates, media, buttons and revenue attribution.
CRM
Unified customer timeline, lifecycle stages and native CRM integrations — every broadcast lands in context, not in the dark.
Automation
Trigger drips, recovery sequences, upsell flows and renewal nudges from any campaign behaviour — without writing code.
Segmentation
Live segments updated in real time by behaviour, purchase, tag, location, ad source or custom event — no static lists.
Analytics
Delivery, read, click, conversion and revenue per campaign, per segment, per template, per variant — in real time.
Shared Inbox
Replies land in a multi-agent inbox with assignment, notes and SLAs — broadcasts become conversations, not dead ends.
Chatbot
AI bot handles top-of-funnel replies, qualifies leads, books demos and routes to humans — 24/7, in 100+ languages.
Customer Journey Tracking
Every broadcast, click, reply, purchase and renewal stitched into one timeline — so attribution is a fact, not a debate.
What your team uses today vs LandinChat.
Email Marketing vs WhatsApp Broadcasts
SMS Marketing vs WhatsApp Broadcasts
Manual Messaging vs LandinChat
Traditional Marketing Platforms vs LandinChat
Your campaign command center, live on WhatsApp in 48 hours.
We handle Meta verification, template approval, segment setup and the first campaign. You focus on the offer.
40 questions marketing leaders ask before they switch.
What is WhatsApp broadcast software?+
A platform built on the Official WhatsApp Business API that lets you send targeted, personalised campaigns to thousands of opted-in customers at once — with segmentation, scheduling, delivery tracking and revenue attribution.
How is a broadcast different from a group message?+
Groups expose every contact's number and cap at 1,024 members. A broadcast sends an individual one-to-one message to each customer — private, personalised, unlimited audience size, fully trackable.
Is WhatsApp broadcasting legal?+
Yes, when sent via the Official WhatsApp Business API to opted-in contacts using approved message templates. LandinChat handles template approval, opt-in capture and unsubscribe management end-to-end.
How many messages can I send per day?+
From 1,000 to 100,000+ per day depending on your WhatsApp Business API tier. Tier upgrades happen automatically based on quality rating — most accounts hit unlimited within 14 days.
What are message templates and why do I need them?+
Templates are pre-approved message formats required for sending the first message outside the 24-hour customer service window. We help you draft, submit and get approval in 24–48 hours.
Can I personalise broadcasts?+
Yes. Merge first name, order ID, city, last purchase, loyalty tier, due date, appointment time or any custom field. Personalised broadcasts get 3–5× higher response rates than generic blasts.
Can I segment my audience?+
Yes. Segment by behaviour, purchase history, location, lifecycle stage, tags, custom attributes, last interaction, lead source or any combination — and save segments for repeated use.
Can I schedule campaigns?+
Yes. Schedule by date and time, customer time zone or send-time optimisation. Recurring schedules (daily, weekly, monthly) supported for newsletters, reminders and renewal nudges.
Can I send images, videos and PDFs?+
Yes. Images, videos up to 16 MB, PDFs, location pins, contact cards and interactive buttons (quick reply, call, URL) — all from one campaign builder.
Can broadcasts contain buttons and CTAs?+
Yes. Quick-reply buttons, URL buttons, call buttons and list messages. Buttons typically lift CTR by 2–4× compared to plain-text broadcasts.
How do you track campaign performance?+
Real-time dashboards for delivered, read, replied, clicked, converted and revenue per campaign. Per-segment, per-template and per-variant reporting included.
Can I A/B test campaigns?+
Yes. Test message copy, media, buttons, send time or segment — and the winning variant is auto-promoted to the rest of the audience.
Does it integrate with my CRM?+
Yes. Native integrations with HubSpot, Salesforce, Zoho, Shopify, WooCommerce, Razorpay, Stripe and Google Sheets, plus REST API and webhooks for everything else.
How is WhatsApp broadcasting priced?+
Per-conversation pricing set by Meta — typically ₹0.30 to ₹0.90 in India and $0.005 to $0.09 internationally depending on country and category (marketing, utility, authentication).
What happens if a customer unsubscribes?+
Customers can reply STOP at any time and are auto-excluded from future broadcasts. Opt-out lists are managed centrally and respected across every campaign.
Will my number get banned?+
No. Broadcasts go through the Official WhatsApp Business API, not personal apps. Compliance, opt-in proof and quality rating are monitored continuously to keep your number in good standing.
What is quality rating?+
Meta scores every sending number on customer feedback. High quality = unlimited daily messaging. We help you maintain green status with template hygiene, audience cleaning and frequency caps.
Can I send to international audiences?+
Yes. Broadcast across 180+ countries with country-specific templates, language detection, time-zone scheduling and local-currency CTAs.
Can I import my existing contact list?+
Yes. CSV upload, CRM sync or API import. Opt-in proof is required per Meta policy — we'll guide you through capturing it cleanly.
How do you capture opt-ins?+
Click-to-WhatsApp ads, website widgets, QR codes, checkout opt-in, post-purchase confirmation and offline forms — all wired into one consent ledger.
Can campaigns trigger automations?+
Yes. A button reply, link click, keyword or no-response can trigger a follow-up sequence, CRM update, support ticket or sales handoff — all without code.
Does it support drip campaigns?+
Yes. Multi-step nurture, onboarding, abandoned-cart, renewal and reactivation drips with branching logic and conditional waits.
Can I send to abandoned-cart customers?+
Yes. Shopify, WooCommerce and custom-checkout abandoned-cart broadcasts with dynamic product images and discount codes — typically recovering 15–28% of lost revenue.
Does it work for B2B?+
Yes. Account-based broadcasts, deal-stage triggers, renewal nudges, event invites and webinar reminders — with CRM-stage attribution.
Can I broadcast in regional languages?+
Yes. Send and receive in 100+ languages including Hindi, Marathi, Tamil, Telugu, Bengali, Arabic, Spanish, Portuguese and more — with auto-translation available.
How fast can I launch my first campaign?+
Most teams launch the first revenue-generating broadcast within 48 hours of signup, including Meta verification and template approval. Done-for-you onboarding included.
Can I cap campaign frequency per customer?+
Yes. Frequency caps per day, week or month — so customers never feel spammed and your quality rating stays green.
Does it deduplicate audiences across campaigns?+
Yes. Cross-campaign suppression so the same customer is not hit twice in a window, plus exclusion lists for VIPs, recent purchasers and active conversations.
Can I attribute revenue to campaigns?+
Yes. UTM tracking, payment-link attribution, e-commerce checkout pixel and CRM deal mapping — so every campaign shows revenue, not just CTR.
Does it support catalogues and product messages?+
Yes. WhatsApp Catalogue, single-product and multi-product messages with native add-to-cart and checkout — built for D2C and retail.
Can I trigger broadcasts from external events?+
Yes. Trigger from Shopify order, Razorpay payment, HubSpot deal stage, Calendly booking, support-ticket close, webhook or any custom event.
How do approvals and reviews work?+
Multi-level campaign approvals — copy, segment, send time and budget — so marketing, compliance and leadership sign off before a single message goes out.
Can I do AI-personalised broadcasts?+
Yes. AI generates copy per segment, picks the best send time per customer, predicts likely-to-convert audiences and rewrites underperforming templates automatically.
Does it support voice and authentication messages?+
Yes. Marketing, utility and authentication categories supported — including OTP, transactional alerts and voice-note campaigns.
Can I do referral campaigns?+
Yes. Trackable referral links, friend-of-friend rewards, double-sided incentives and leaderboards — broadcast a referral push and watch the loop compound.
Is the platform GDPR and DPDP compliant?+
Yes. EU GDPR, India DPDP and SOC 2 compliant. Opt-in proof, audit logs, data-export and right-to-be-forgotten workflows are built in.
How is this different from email marketing?+
WhatsApp delivers 98% open rates and 40–60% read rates vs email's 20% and 2%. Replies are conversational, not dead-end. Revenue per send is typically 5–10× higher than email.
Does it work alongside my existing email/SMS stack?+
Yes. Use WhatsApp for high-intent, time-sensitive, conversational campaigns and keep email/SMS for long-form. Cross-channel orchestration is supported via API and Zapier.
What does support look like?+
Dedicated onboarding manager, campaign-strategy reviews, template-approval support, 24×7 chat and a private Slack channel for enterprise plans.
What is the typical ROI?+
Customers report 5–15× ROI on broadcast spend within the first 60 days, driven by abandoned-cart recovery, reactivation, upsell and event campaigns. The ROI calculator below estimates yours.
Related Resources
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