Shopify WhatsApp Integration — recover, retain, repeat
Two-way sync between Shopify and WhatsApp. Recover abandoned carts, cut RTO with COD-to-prepaid, send order updates, broadcast new drops and upsell — from a single inbox. Live in 15 minutes.
- Live in 15 minutes
- Shopify, Plus & headless
- Official Meta Tech Partner
- Pre-built recovery flows
Key things to know
Abandoned cart recovery
3-message sequence with cart image, dynamic items and one-tap UPI / card pay link.
COD-to-prepaid conversion
Pre-dispatch nudge with discount converts COD to prepaid and slashes RTO.
Order & shipping updates
Order placed, packed, shipped and out-for-delivery — automated WhatsApp templates.
Win-back & upsell
Trigger broadcasts on inactivity, repurchase windows and category affinity from Shopify data.
People also ask
Q.What does the Shopify ↔ WhatsApp integration do?
It two-way syncs your Shopify store with WhatsApp: orders, fulfillment, abandoned carts, customers and products flow into LandinChat in real time. You can then send WhatsApp broadcasts, abandoned cart recovery, order updates, COD-to-prepaid nudges and post-purchase upsells — all from a single inbox.
Q.How long does setup take?
Under 15 minutes. Install the LandinChat app from the Shopify App Store, connect your WhatsApp Business API number, and your orders, products and customers start syncing instantly. Pre-built templates ship for cart recovery, order updates, COD confirmation, review requests and win-back.
Q.Does this work with Shopify Plus and headless Shopify?
Yes. We support Shopify, Shopify Plus, Shopify POS and headless Shopify via Storefront / Admin APIs. Multi-store and multi-currency are supported on Plus plans.
Q.Can I recover abandoned checkouts on WhatsApp?
Yes — and this is the highest-ROI Shopify use case. We capture every abandoned checkout in real time and trigger a 3-message WhatsApp sequence with cart contents and a one-tap pay link. Most stores recover 8–20% of abandoned revenue.
Q.How does COD-to-prepaid work for Shopify stores in India?
Before fulfillment, we send a WhatsApp confirming the COD order and offering a small discount (typically 2–5%) for instant UPI / card prepayment. Stores see 25–40% RTO reduction. Works with Razorpay, Cashfree and PayU.
Q.Is the integration free?
The Shopify connector is included with every paid LandinChat plan. You pay for the LandinChat subscription and WhatsApp conversation costs only. See the pricing page for full plans.
Why Shopify brands are moving retention to WhatsApp
Email open rates have collapsed below 25% in most consumer categories. SMS is expensive, capped at 160 characters and increasingly filtered. WhatsApp opens at 80–95% and replies at 30–50% — and now ships rich media, buttons, payment links and full app-like flows inside the chat.
For Shopify stores, the moment of truth is the cart and the post-purchase window. Most stores leak 60–80% of cart value to abandonment, and 30–50% of COD orders in India and SEA fail to deliver. Both are solvable with WhatsApp.
LandinChat's Shopify integration syncs orders, customers, products, fulfillment and abandoned checkouts in real time, then automates the recovery, confirmation, fulfillment and re-engagement journeys — with the same brand voice across every touchpoint.
Built for serious growth teams
Abandoned cart recovery
3-message sequence with cart image, dynamic items and one-tap UPI / card pay link.
COD-to-prepaid conversion
Pre-dispatch nudge with discount converts COD to prepaid and slashes RTO.
Order & shipping updates
Order placed, packed, shipped and out-for-delivery — automated WhatsApp templates.
Win-back & upsell
Trigger broadcasts on inactivity, repurchase windows and category affinity from Shopify data.
Unified inbox
Reply to every Shopify customer in one WhatsApp inbox with order context auto-attached.
Revenue analytics
Per-campaign revenue, attribution and ROAS dashboards stitched to Shopify orders.
Get live in days, not months
- 1
Install the Shopify app
One-click install from the Shopify App Store. Permissions: orders, customers, products.
- 2
Connect WhatsApp
Bring your existing WhatsApp Business API number or get one provisioned in 24 hours.
- 3
Pick recovery templates
Enable abandoned cart, COD confirmation, order updates and review request templates.
- 4
Import customers
Bulk-import opted-in customers from Shopify; segment by category, value and recency.
- 5
Launch & measure
First broadcast within an hour. Track recovered revenue and ROAS in real time.
LandinChat vs the typical Shopify WhatsApp app
| Capability | LandinChat | Generic WhatsApp app |
|---|---|---|
| Meta Tech Partner status | Yes — official | Usually not |
| Green tick assistance | Done-for-you | DIY at best |
| Abandoned cart flow | 3-msg, dynamic, pay-link | 1 generic template |
| COD-to-prepaid | Built-in + UPI | Often missing |
| Shared inbox | Multi-agent + order context | Single user |
| Pricing model | Flat plan + Meta cost | Per-message markup |
What teams ship with this
Fashion & apparel
Drop notifications, size pickers via Flows, returns via WhatsApp.
Beauty & wellness
Replenishment cycles, refill reminders, tutorial broadcasts.
Electronics & gadgets
Order confirmations, EMI options, warranty registration in chat.
Home & decor
Catalogue browsing, custom-quote flows and delivery slot booking.
F&B & subscriptions
Recurring orders, pause / skip flows and renewal nudges.
Jewellery & high-AOV
1-to-1 concierge selling with green-tick verified identity.
Frequently asked questions
The 3-click install and what it wires
The LandinChat Shopify app installs from the official Shopify App Store. On authorise, it registers webhooks for checkouts/create, orders/create, orders/fulfilled, orders/cancelled and customers/create. Product catalog syncs one-way from Shopify → Meta Catalog (nightly + on save), so WhatsApp product-list messages always match your store.
Every native Shopify trigger, mapped to a WhatsApp message
| Shopify event | Recommended template | Category |
|---|---|---|
| checkouts/create (abandoned) | cart_recovery_v3 with checkout deep-link | Marketing |
| orders/create (paid) | order_confirmation | Utility |
| orders/create (COD) | cod_confirmation_v2 (with confirm button) | Utility |
| orders/fulfilled | shipment_dispatched with tracking URL | Utility |
| orders/delivered (via 3PL webhook) | delivery_confirmation + review_ask | Utility |
| orders/cancelled | cancellation_ack + reason capture | Utility |
| customers/create (new) | welcome_series (day 0/3/7) | Marketing |
Cart-recovery playbook that actually converts
Three-touch cadence outperforms single-shot by 2.1×:
- T+45 min: soft nudge with cart contents + checkout deep-link. No discount.
- T+22h: social proof (reviews) + urgency (low stock if true).
- T+46h: conditional 10% code — only if AOV threshold met, only for first-time buyers.
COD confirmation + RTO reduction
Sending a cod_confirmation template with a "Confirm order" quick-reply button before dispatch cuts RTO by 35–55% in Indian D2C. The confirmed flag is written back to the Shopify order as a tag (whatsapp_confirmed) so your 3PL only ships confirmed orders. Unconfirmed after 24h → cancel + refund flow, saving forward + return freight.
Checkout Extensibility + WhatsApp opt-in
Since Shopify's Checkout Extensibility rollout, the LandinChat app injects a native WhatsApp opt-in checkbox on Information + Thank You pages. Consent is timestamped, sourced, and written to the customer record — passing Meta opt-in audit requirements. Do not pre-tick the box; auto-opt-in violates both Shopify and Meta policy.
Metrics to review weekly
| Metric | Healthy Shopify brand | Investigate |
|---|---|---|
| Cart recovery rate | 20–35% | < 12% |
| COD confirmation rate | 70–85% | < 55% |
| RTO % on confirmed orders | < 10% | > 18% |
| Review submission rate | 8–14% | < 4% |
| Attributed WhatsApp revenue % | 12–25% | < 6% |
Related: Shopify integration · Cart recovery · Marketing for e-commerce.
Ready to ship on WhatsApp?
Talk to our team about plans, onboarding and how LandinChat fits your stack.