WhatsApp Business Calling API pricing (2026)
Meta's WhatsApp Business Calling API lets customers tap 'Call' inside chat and route into your agent queue or IVR. Here's the per-minute pricing by country, free thresholds, setup steps and the playbook for sales and support.
- Official Meta Tech Partner
- Inbound + outbound + IVR
- HD audio over data — no PSTN
Key things to know
Per-country pricing
India $0.003 · US $0.005 · Brazil $0.004 · Germany $0.012 · UAE $0.007 per minute (2026 indicative).
Free inbound minutes
~1,000 free inbound minutes per WABA per month; bills per-minute after the threshold.
IVR + call routing
No-code call-flow builder with menu trees, queues and skill-based routing to agents.
In-call quick replies
Send order/account info to chat while on the call — agent has full context.
People also ask
Q.What is the WhatsApp Business Calling API?
Meta's WhatsApp Business Calling API lets businesses receive and place voice calls inside WhatsApp using the Business Platform. Customers tap a 'Call' button in chat; calls route into the business's agent inbox or IVR.
Q.How much does the WhatsApp Business Calling API cost in 2026?
Meta charges per-minute by country tier. Indicative 2026 rates: India ~$0.0028/min, US ~$0.005/min, Brazil ~$0.004/min, Germany ~$0.012/min. Inbound is typically free for the first ~1,000 minutes/month per number, then per-minute thereafter. Outbound is always per-minute.
Q.Are inbound WhatsApp calls free?
Inbound calls inside Meta's free minutes threshold (typically 1,000 min/month per WABA) are free. Beyond that, inbound calls bill at the country's per-minute rate, same as outbound.
Q.What's the difference between WhatsApp Calling API and Twilio Voice?
WhatsApp Calling API rides over WhatsApp infrastructure — calls happen in the customer's WhatsApp app, no phone number dialled, no PSTN. Twilio Voice connects via traditional PSTN/SIP. WhatsApp is cheaper and higher quality (HD audio over data) but only reaches WhatsApp users.
Q.Can I run an IVR on WhatsApp Calling API?
Yes — incoming calls can route to a menu, a bot, or an agent queue. LandinChat ships a no-code call-flow builder with quick-replies that work alongside the call (e.g. send order details to chat while on the call).
Q.Does WhatsApp Calling API support call recording?
Yes — opt-in call recording is supported via the API. Recordings store in your LandinChat workspace with retention and access controls per role.
What is the WhatsApp Business Calling API?
The WhatsApp Business Calling API is Meta's voice-call extension of the WhatsApp Business Platform. Customers see a 'Call' button inside chat; tapping it places an in-app voice call to your business — no phone number dialled, no PSTN, no carrier charges to the customer.
Inbound calls route to an agent queue, an IVR menu or a bot. Outbound calls are agent-initiated from the LandinChat inbox. Quality is HD audio over data — significantly better than traditional carrier calls.
Pricing is per-minute by country tier, with a free monthly inbound threshold (typically 1,000 minutes per number). Beyond the threshold, inbound bills like outbound at the country rate.
Built for serious growth teams
Per-country pricing
India $0.003 · US $0.005 · Brazil $0.004 · Germany $0.012 · UAE $0.007 per minute (2026 indicative).
Free inbound minutes
~1,000 free inbound minutes per WABA per month; bills per-minute after the threshold.
IVR + call routing
No-code call-flow builder with menu trees, queues and skill-based routing to agents.
In-call quick replies
Send order/account info to chat while on the call — agent has full context.
Recording & retention
Opt-in call recording with role-scoped access and configurable retention.
Unified inbox
Calls, chats and broadcasts in one agent view — single CRM record per customer.
Get live in days, not months
- 1
Enable Calling on your WABA
Toggle calling on the LandinChat number settings — Meta approves usually within 24h.
- 2
Configure inbound routing
Build an IVR or route directly to agent queues by time of day / skill / language.
- 3
Train agents
Agents accept calls inside the LandinChat web/desktop app — no extra dialler needed.
- 4
Launch outbound
Click 'Call' on any contact card — outbound rings the customer's WhatsApp app.
- 5
Measure
Live dashboards on call volume, talk time, hold time, CSAT and conversion.
WhatsApp Calling API vs traditional VoIP (Twilio Voice)
| Capability | LandinChat | Twilio Voice (PSTN) |
|---|---|---|
| Network | WhatsApp (data) | PSTN / SIP |
| Customer-side cost | Free | Carrier minutes |
| Audio quality | HD | Standard / HD |
| Per-minute (India) | $0.003 | $0.013 |
| Per-minute (US) | $0.005 | $0.014 |
| Free inbound threshold | ~1,000 min/mo | None |
| Reaches non-WhatsApp users | No | Yes |
Frequently asked questions
Add WhatsApp Calling to your support stack
HD audio, free inbound threshold, IVR and unified inbox. Live in 24 hours via an Official Meta Tech Partner.